revenuePWR
The core foundation behind Closed-Loop marketing
The secret sauce that drives Consumer traffic and revenue through intelligent Closed-Loop marketing. Increase and improve revenue and Consumer lifetime value by ensuring every Consumer is known and thoughtfully engaged.
Connecting all of our applications to increase your profits
revenuePWR is the foundation to ProfitStreams. All applications stem from it and feed into it. Information is gathered as the applications work and talk together to complete Consumer Profiles to provide valuable information on Consumer preferences, behaviors and their value to the business. With these valuable insights, businesses can send effective, targeted marketing communications, thus truly using the power of Closed-Loop marketing.
There are 3 main components of revenuePWR:
- Consumer Marketing Services- houses the consumer profiles, dashboard and the Intelligent Marketing Engine (iME)
- Web Services- search engine optimized website builder, website add-ons and landing pages
- Consumer Communications-includes the social media manager, text messaging and email capabilities
These components work simultaneously to enhance the applications you implement so you can optimize your marketing spend and provide a legendary experience both inside and outside the business.
Consumer Marketing Services:
- Daily Dashboard gives you insights into sales by application and key performance data for your website.
- View data regarding the Consumer’s lifetime value, frequency, spend and other metrics.
- Sort and segment Consumers based on value to your business.
- Gain insights into Consumer buying habits and behaviors.
Web Services:
- Drive traffic to your business through search engine optimized Web Pages
- Customize web page templates
- Landing pages for special campaigns, event promotions or tracking effectiveness of marketing efforts
- Easy to install solution buttons for existing websites
Consumer Communications:
- Social Media Manager builds your Consumer community through Facebook, Twitter and the Web Page.
- Write a message in one location and automatically update across your social networks
- Use text messaging or emails to stay top-of-mind with your Consumers
- Customized text and email messages
revenuePWR and the Closed-Loop
How does revenuePWR tie into the Closed-Loop? revenuePWR ties with the FIND, BIND, MIND, DEFINED and REMIND elements of the Closed-Loop. Customers FIND a business online and then BIND when a “call to action” is utilized. MIND is an integral part of revenuePWR as information is gathered on Consumer likes/dislikes, preferences and buying habits. DEFINED is when the iME inside revenuePWR is put to work so that all the different pieces of a Consumer come together to have one single view. When marketing messages are sent to Consumers to REMIND them about your business, the last element in the Closed-Loop cycle is used.
The elements of the Closed-Loop driven by this application are highlighted in blue below: